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4 SMS features most marketers are unaware of!

With the explosion of smartphones and low-cost data, mobile marketing is undergoing a rapid transformation in India. Businesses are now creating more powerful customer engagement journeys on SMS than just sending plain-vanilla SMS. With the right tools, you can now...

10 Dos and Don’ts of SMS Marketing

You’ve built a great prospect database, painstakingly segmented them, crafted a brilliant offer for each segment, and signed up with the best SMS product (Textlocal, of course!). However, there is still some execution left before hitting that “Send” button and it is...