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Official WhatsApp Business Solution Provider

Grow your business using

WhatsApp Business API

Automate customer interactions, proactively engage potential clients with promotional content, and drive sales conversions.

Trusted By Over 225,000 Businesses

Be where your customers are

 WhatsApp Business account lets your business connect with over 2 billion users across 180 countries in a simple, reliable, and secure way.

Key Features of WhatsApp Business Platform

Verified profiles: Businesses can build a verified business profile with a WhatsApp green tick, company logo, descriptors, contact information, etc. Inspire customer confidence by putting security first.

Proactive notifications: Address various customer touchpoints by sending notifications on purchases, account updates and reminders.

Rich media: Share media-rich texts, containing audio files, video files, documents, images, location, CTA button, and much more.

Contextual promotional offers: Engage your opted-in customers with WhatsApp promotional messages to drive conversions and boost customer retention.

Interactive Messaging: Enable customers to buy products, return items, raise issues etc. by adding reply buttons, list options to your WhatsApp messages.

For a quick demo, WhatsApp “Hi” to +91-40-30858603

Smart ways to use WhatsApp Business Account in your industry

Ecommerce
Enrich your customers’ shopping experience and improve conversions by automating abandoned cart reminders, on-stock notifications, order updates, and price drop alerts using WhatsApp APIs
Retail
Reel in new customers and retain existing ones by sending them attractive offers, encouraging them to sign up for membership programs, and even alerting them when their favourite brand introduces new products.
Finance
Put an end to endless wait times and tardy paper communications by sending timely bank statements, account updates, credit card approvals, payment receipts and much more
Automotive
Be in the driver’s seat and shift customer marketing and support by sending promotions & automated service dates, insurance and warranty renewal reminders via WhatsApp Business Platform.  
Healthcare
Make patients feel their health and wellness is your top priority. Be the hospital at hand by sending automated WhatsApp confirmations and reminders for doctor appointments, medical tests, medicine refills and more.
Travel & Tourism
Be the gateway to your customer and manage their travel needs by-the-minute – be it for ticket purchases, itinerary updates or for location-based services while they are on-the-go.

Enable Smarter Customer Experiences with our WhatsApp Business Solution

Faster Time to Market

Automate end-to-end customer journeys using our Visual Flow Builder and start engaging with customers 10x faster. Our visual flow builder offers 20+ pre-built nodes for interactive communication automation

AI-powered Conversational Engagement

Enable conversational customer engagement using our integrated NLP and AI capabilities. Get access to 15+ pre-built NLP functions on chatbots such as date/time recognition, sentiment analysis and more.

Unified Messaging API

Easily integrate and deploy messaging on 10+ channels out-of-the-box with our multi-channel API and interact with your customers anywhere in the world.

Intelligent Fallback

Track message status using real-time delivery and read receipts. Intelligently fallback to SMS or other channels for delivering time-sensitive messages.

eGuide
An introduction to WhatsApp Business API

Learn how our WhatsApp Business Solution helps you build an anytime, anywhere service experience. Understand the main features and use cases to see the benefits of this new innovative communication channel.

Unlock 7-day free trial

Simply fill out the form and our team will get in touch to set up your exclusive 7-day free trial.

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Start building with our WhatsApp Business API today!

Frequently Asked Questions

What is a WhatsApp Business API?
The WhatsApp Business Platform is a powerful rich messaging channel that allows businesses to have end-to-end encrypted, two-way interactions with customers across various use cases. WhatsApp Business API is designed for SMBs and enterprises that want to leverage WhatsApp’s popularity and boost their sales & customer experience. With the WhatsApp APIs, it’s really easy for businesses to add WhatsApp to their communications strategy, provide end-to-end customer journey and interact with customers globally on their favorite messaging app.

What is the difference between WhatsApp Business API and WhatsApp Business App
WhatsApp Business API: The WhatsApp Business API is a solution for mid to large businesses that engage with their customers on a scale usually through a implementation and integration with other business systems.
WhatsApp Business App: WhatsApp Business App on iOS and Android is the perfect solution for a home-based and small business where a single business owner supports customers. You can’t create chatbots or send automated notifications to customers using this.

How you can use WhatsApp Business APIs?
From promotions to customer service, the WhatsApp Business API can now be used by SMBs and enterprises to drive conversations with their (opted-in) customer base across the entire customer journey. Whether it is starting a conversation from a digital ad, reaching out with the latest offer, or answering a customer inquiry, WhatsApp is the go-to channel to provide customers with a seamless end-to-end experience.

By adding WhatsApp to your comms strategy, you can
• Connect with their customers at scale to share information, answer questions, address concerns/complaints
• Create richer, more proactive engagement by send rich messages to customers using WhatsApp templates, images, file attachments, and location maps
• Automate WhatsApp messages, notifications and alerts
• Inspire customer confidence with verified WhatsApp business account and end-to-end encryption

How do I get WhatsApp API?
Business users cannot simply download the WhatsApp API. To get the WhatsApp API for their business, they need to go through a Business Solution Provider (BSP) like us.

Is WhatsApp Business API free?
Unlike the WhatsApp for Business application available on play store, WhatsApp Business API is not free. The price depends on on 2 things – base price set by WhatsApp and the commission charged by BSP. BSPs pay WhatsApp to use their API and share with their end customers connect to the API. Each BSP can set their own price.

How to verify and get green tick on WhatsApp business API account?
WhatsApp Business Account verification happens in 2 steps:
Step 1 – When a business applies for WhatsApp API, WhatsApp verifies the number and business name and lets the business use its APIs.
Step 2- In the second step, you get a WhatsApp green tick and your company is verified.  Once you’ve been verified, there will be a green tick beside your company’s display name and the name of your business will be visible even if a user hasn’t added you to their address book.

Does Textlocal charge to get Green Tick (Official WhatsApp Business Account)?
Even though getting a green tick for each client is a separate process, Textlocal does not charge anything additional. Please note that very few businesses meet WhatsApp official business account criteria for Green tick, refer to this article: https://developers.facebook.com/docs/whatsapp/guides/display-name/#types

What are the different conversation categories?
The message categories allowed on WhatsApp currently are:
User-initiated: A conversation that initiates in response to a user message. Whenever a business replies to a user within the 24-hour customer service window, that message will be associated with a user-initiated conversation. Businesses can send free-form messages within this 24-hour customer service window.
Business-initiated: A conversation that initiates from a business sending a user a message outside the 24-hour customer service window. Messages that initiate a business-initiated conversation will require a message template.

From June 1, 2023, WhatsApp will be changing the categories they offer to the ones given below:

Utility conversations: Facilitate a specific, agreed-upon request or transaction or update to a customer about an ongoing transaction, including post-purchase notifications and recurring billing statements
Authentication conversations: Enable businesses to authenticate users with one-time passcodes, potentially at multiple steps in the login process (e.g., account verification, account recovery, integrity challenges)
Marketing conversations: Include promotions or offers, informational updates, or invitations for customers to respond/take action. Any conversation that does not qualify as utility or authentication is a marketing conversation.
Service conversations: All user-initiated conversations will be categorized as service conversations, which help customers resolve enquiries.

Try us. You will love the Textlocal experience.

Easy and Powerful

Effortlessly send powerful bulk SMS communications from our easy-to-use web interface and comprehensive & flexible SMS APIs.

Best-in-class SMS Delivery

Get unmatched delivery rates and speeds with our direct telecom operator connectivity and intelligent bulk SMS gateway.

Fanatic Customer Support

Whether it's detailed demos, SMS API integrations or bespoke requests, we're always there to help you. We're rated 4.8/5 on Trustpilot.

One Place For All SMS Needs

Send promotional SMS, service SMS, or transactional SMS via web UI, SMS APIs & plugins, receive SMS & missed call hits, and more!

10 test credits on activating your account. Only for business use. No credit card required.